The visual identity manual demonstrates how to correctly use the university’s visual identity package. We don’t expect you to read it cover-to-cover, but it can serve as a valuable reference tool. You’ll better understand how individual campus units fit in the overall identity architecture of the university, and why that architecture should be maintained so that the university and all of its parts can ensure quality, consistency and a unified visual brand identity. You’ll also see how we can maintain a unified appearance while not making everything look the same.
The visual identity manual v1.2 (11.4 mb pdf) is available to download as a pdf document. If you'd prefer a printed version of the manual, Printing Services can print and coil bind with a plastic front cover and card stock backing for $37.53*.
* pricing subject to change; price quoted on June 19, 2009.
General questions about these guidelines and use of the marks should be directed to the Office of Public Affairs at (909) 537-5007 or e-mail logo@csusb.edu.
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